DRA Website
2025
Embedded Files
Project Overview
For Dynasty Reign Allstars, I designed and built their official website to provide a professional, engaging, and visually appealing online presence that reflected the energy, skill, and professionalism of the team while allowing visitors to easily explore information about the squad, view media galleries, and stay updated with news and events.
About the Project
The project involved creating a fully functional website from scratch, with a focus on intuitive navigation, clear information hierarchy, and integrated galleries to showcase photography, videos, and team achievements. The aim was to develop a platform that not only represented the team’s brand but also allowed fans, prospective members, and stakeholders to engage with the content easily, highlighting both the athleticism of the performers and the vibrant personality of the organisation.
My Roles
I acted as the lead designer and developer for the website, responsible for every stage of the project from conceptualisation to final delivery, including designing layouts, building pages, integrating media galleries, creating responsive functionality, testing usability, and refining the site based on feedback. I also coordinated the organisation of text, images, and other content to ensure clarity, visual appeal, and accessibility, producing a professional online platform that showcased the team effectively.
Production Process
The website was developed through a series of design and planning stages, starting with mapping out the structure and content, deciding on visual layouts, and choosing typography, colours, and imagery that aligned with the team’s branding. I built the site on Google Sites, implementing responsive design principles to ensure usability across desktop and mobile devices, while integrating media galleries for photographs and videos, event information, and social media links. Throughout the process, I continuously reviewed and tested functionality, ensuring that navigation was intuitive, links worked seamlessly, and all media loaded efficiently without compromising quality. Client feedback was incorporated iteratively, refining both visual and structural elements to meet expectations and deliver a polished final product.
Reflection
This project was the first major website I created for a client, and it provided an invaluable opportunity to develop my skills in web design, development, and client communication, as I had to translate the team’s vision into a functional, visually appealing platform while balancing usability, responsiveness, and aesthetic considerations. The experience taught me the importance of planning site structure, organising content clearly, and iteratively testing and refining features to meet client expectations, while also highlighting the need to be adaptable and creative when solving technical challenges, ultimately resulting in a polished website that successfully represented the team and provided a professional online presence.
Client Feedback
The team praised the website for its clarity, visual appeal, and ease of navigation, highlighting how effectively it showcased their achievements and media, and confirmed that it provided a professional and engaging platform that could be used for promotion, fan engagement, and communication with new or prospective members. The feedback emphasised appreciation for the responsiveness of the design, the seamless integration of galleries and media, and the overall polished presentation of the team’s identity.
Behind The Scenes
Behind the scenes, the project involved extensive planning and organisation, including mapping out the site structure, selecting colour schemes and typography, and preparing media galleries for integration. Iterative testing was conducted across different devices to ensure consistent performance and user experience, while client feedback was carefully reviewed and implemented to refine the design. The process combined technical skills, design principles, and communication with the client to deliver a functional and visually appealing website that accurately represented the team’s brand and vision.
Meet The Team
Bradley Crawt
On this project, I was solely responsible for designing and building the website from concept to completion, managing the structure, layout, and visual identity to ensure it accurately reflected the team’s brand and professionalism. I oversaw all aspects of development, including page design, content organisation, media integration, responsiveness across devices, and usability testing, ensuring the final website was visually engaging, easy to navigate, and aligned with the client’s objectives while providing a strong and professional online presence.
See the Project in Action
The website brings the Dynasty Reign Allstars’ brand and achievements to life, allowing visitors to explore team information, view galleries of photographs and videos, and stay updated with news and events, and seeing the site in action demonstrates how intuitive navigation, responsive design, and carefully organised content combine to create an engaging experience that reflects the team’s energy, professionalism, and dynamic personality while providing a central hub for fans, prospective members, and stakeholders to connect with the organisation.
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