Matt Eastley Website
2026
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Project Overview
For Matt Eastley, I designed and built a bespoke website that intentionally embraced a late-1960s visual aesthetic, combining retro design influences with modern functionality to create a distinctive and memorable online presence that reflected his creative identity while remaining fully responsive and accessible.
About the Project
The aim of the project was to develop a website that captured the visual character of the late 1960s, drawing inspiration from vintage typography, bold layouts, classic colour palettes, and retro graphic styling, while still maintaining the usability and structure expected of a contemporary website. The challenge was to balance nostalgic design elements with clean navigation and clear content hierarchy, ensuring that the aesthetic enhanced the experience rather than distracting from the purpose of the site.
My Roles
On this project, I was solely responsible for translating the client’s vision of a late-1960s inspired website into a fully functional digital platform, overseeing design direction, layout creation, typography selection, colour styling, content organisation, and responsive implementation. I ensured that the retro aesthetic was cohesive and consistent across all pages while maintaining clarity, readability, and professional structure.
Production Process
The development process began with researching late-1960s design trends, including font styles, spacing, colour schemes, and layout structures commonly found in print media and early graphic design of the era. From there, I mapped out the website structure to ensure logical content flow before applying stylistic elements such as retro-inspired typography, bold headings, and carefully selected colour contrasts to evoke the intended period feel. Built using Google Sites, the website was developed with responsiveness in mind, ensuring that while the design reflected a vintage influence, the functionality remained modern, smooth, and accessible across devices. Throughout the process, adjustments were made to refine the balance between authenticity and usability, ensuring the final result felt stylistically intentional rather than outdated.
Reflection
This project challenged me creatively by requiring historical design research and stylistic adaptation, pushing me to think beyond standard contemporary web design trends and instead interpret a specific era’s visual language in a modern digital format. It strengthened my ability to design with intention, ensuring that aesthetic decisions were rooted in research while still prioritising usability and structure, and demonstrated my adaptability in meeting unique and stylistically specific client briefs.
Client Feedback
The client responded positively to the authenticity and personality of the final design, noting that the website successfully captured the late-1960s atmosphere they envisioned while still feeling clean and functional. They particularly appreciated the stylistic details and cohesive visual presentation, which gave the site a unique character compared to more conventional modern layouts.
Behind The Scenes
Behind the scenes, the process involved experimenting with typography pairings, colour palettes, and layout spacing to achieve the right balance between vintage authenticity and digital clarity, as well as refining content placement to ensure that the stylistic choices enhanced the user experience rather than overwhelming it. Iterative testing and client feedback played a key role in shaping the final result, ensuring the finished website was both visually distinctive and practically effective.
Meet The Team
Bradley Crawt
On this project, I was solely responsible for researching and implementing the late-1960s inspired aesthetic, designing layouts, structuring content, integrating media, and ensuring the website remained responsive and user-friendly while achieving the desired retro visual identity.
See the Project in Action
The website showcases how a retro-inspired visual direction can be effectively combined with modern web functionality, allowing visitors to experience a distinctive late-1960s aesthetic while navigating smoothly through structured content, integrated media, and responsive layouts.
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